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全球影響力持續(xù)提升!中聯(lián)重科連續(xù)19年登上“亞洲品牌500強(qiáng)”

2024-09-26 10:08:32 來(lái)源:中聯(lián)重科 閱讀量:11169 評(píng)論

導(dǎo)讀:近日,世界品牌實(shí)驗(yàn)室(World Brand Lab)發(fā)布2024年《亞洲品牌500強(qiáng)》榜單,中聯(lián)重科在排行榜上進(jìn)一步提升至113名。

  9月25日,亞洲品牌大會(huì)在香港召開(kāi)
 
  會(huì)上,世界品牌實(shí)驗(yàn)室(World Brand Lab)發(fā)布
 
  2024年《亞洲品牌500強(qiáng)》榜單
 
  中聯(lián)重科在排行榜上進(jìn)一步提升至113名
 
  充分彰顯出作為龍頭企業(yè)的品牌實(shí)力
 
  以及穩(wěn)步提升的品牌發(fā)展?jié)摿εc活力
 
中聯(lián)重科《2024年亞洲品牌500強(qiáng)》證書(shū)
 
  據(jù)了解,這是世界品牌實(shí)驗(yàn)室第19次對(duì)亞洲品牌的影響力進(jìn)行的測(cè)評(píng),也是中聯(lián)重科連續(xù)第19次入選?!秮喼奁放?00強(qiáng)》的評(píng)判標(biāo)準(zhǔn)是品牌的亞洲影響力,基本指標(biāo)包括市場(chǎng)占有率、品牌忠誠(chéng)度和亞洲領(lǐng)導(dǎo)力。該榜單發(fā)布以來(lái),中聯(lián)重科排名持續(xù)提升,充分彰顯了市場(chǎng)和業(yè)界對(duì)于其高質(zhì)量發(fā)展成果和品牌價(jià)值的高度肯定。
 
  今年的亞洲品牌大會(huì)主題是“可持續(xù)領(lǐng)導(dǎo)力:亞洲品牌在全球市場(chǎng)的崛起”。近年來(lái),、中聯(lián)重科秉持“技術(shù)是根、產(chǎn)品是本”的研發(fā)創(chuàng)新理念,先后攻克了一批機(jī)、電、液、新材料、新能源、工業(yè)互聯(lián)關(guān)鍵核心技術(shù),核心新技術(shù)領(lǐng)域成果豐碩,智能制造、產(chǎn)品研發(fā)、數(shù)字化轉(zhuǎn)型、綠色化發(fā)展等持續(xù)引領(lǐng)行業(yè),產(chǎn)品市場(chǎng)競(jìng)爭(zhēng)力進(jìn)一步提升,高質(zhì)量發(fā)展的動(dòng)能和潛力持續(xù)增強(qiáng)。
 
  目前,中聯(lián)重科混凝土機(jī)械、工程起重機(jī)械、建筑起重機(jī)械三大傳統(tǒng)優(yōu)勢(shì)產(chǎn)業(yè)的市場(chǎng)地位穩(wěn)固;土方機(jī)械、高空機(jī)械、農(nóng)業(yè)機(jī)械、礦山機(jī)械、應(yīng)急裝備、中聯(lián)新材料等新興業(yè)務(wù)不斷發(fā)展壯大,行業(yè)地位顯著提升。
 
  同時(shí),中聯(lián)重科加速向海外轉(zhuǎn)型,推進(jìn)“端對(duì)端、數(shù)字化、本土化”的全球化戰(zhàn)略,在研發(fā)出海、制造出海、供應(yīng)鏈出海、產(chǎn)品出海、服務(wù)出海、人才出海等方面全面發(fā)力,全球銷(xiāo)售網(wǎng)絡(luò)、服務(wù)網(wǎng)絡(luò)、供應(yīng)鏈體系不斷完善,產(chǎn)品覆蓋超140個(gè)國(guó)家和地區(qū),境外營(yíng)收持續(xù)高增、比重不斷創(chuàng)新高,全球品牌競(jìng)爭(zhēng)力持續(xù)提升。數(shù)據(jù)顯示,2024年上半年,中聯(lián)重科境外收入120.48億元,同比增長(zhǎng)43.90%(其中出口同比增長(zhǎng)51.95%),海外業(yè)務(wù)收入占比達(dá)到49.10%。
 

 

  中聯(lián)重科相關(guān)負(fù)責(zé)人表示,連續(xù)19年登上“亞洲品牌500強(qiáng)”,并且排名持續(xù)提升,是市場(chǎng)和業(yè)界對(duì)中聯(lián)重科高質(zhì)量可持續(xù)發(fā)展成果與潛力的高度認(rèn)可。中聯(lián)重科將繼續(xù)堅(jiān)持創(chuàng)新突破,加快培育和發(fā)展新質(zhì)生產(chǎn)力,不斷加強(qiáng)品牌建設(shè)、提升品牌價(jià)值和全球影響力,為中國(guó)裝備制造在全球市場(chǎng)美譽(yù)度、影響力的提升持續(xù)貢獻(xiàn)力量。
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